Saloon | Portfolio

Saloon Booking App

Client Brief

Design a solution that can be used by anyone to book and select personal grooming services for their home, ensuring a delightful experience for the user amidst the stressful situation of COVID-19 protocols and psychological barriers.

Objectives

To understand the experiences of people and identify pain points.
To identify issues in the service listing screen.
Provide the right solution to complete the task efficiently.

Things to focus

To understand the experiences of people

Explore the user experiences and pain points related to service booking, with a specific focus on the challenges posed by the COVID-19 situation.

To identify issues in the service listing screen

Examine and identify any challenges or problems specifically related to the service listing screen within service booking applications.

Provide the right solution to complete the task efficiently

Propose user-centric solutions aimed at enhancing the efficiency of completing tasks related to booking and selecting personal grooming services, particularly considering the context of COVID-19 protocols and psychological barriers.

Research Insights

People take a long time to pick the services they need in the current app. It's because the service list has some issues. Also, there are too many other services, making it harder to decide.

Persona

Harish Kumar works as an architect and used to travel frequently for his business. He is particularly concerned about self-care, visiting a salon once every two weeks for grooming.

Pain Points

Customizing the required service in the application is often challenging.
Sometimes, I have to scroll for a long time to find a particular service.

Problem Statement

Finding and booking personalized salon services is currently a challenge, with users investing considerable time in navigating and searching for their desired services.

Problem Definition

Users experience prolonged decision-making times due to limitations in service listing within the existing application. The elevated cognitive load, compounded by the inclusion of various other services, further complicates the user experience.

The application aims to address this gap in the market by efficiently incorporating a diverse range of salons and services into a user-friendly interface, streamlining the task based on user needs.